UpSure
What we cover

Specialist insurance for companies building in the new economy.

Dedicated pages for startups, SaaS, fintech, AI, manufacturing, venture capital, founders and companies expanding globally.

Startups & Scaleups

Insurance that scales from seed to Series D — without renegotiating every round.

We design programs that match where you are now and where the cap table says you're going. No oversold cover, no last-minute scrambles before a raise.

Technology & AI

Cover built for software, AI, platforms and the contracts they sign.

Standard tech wordings weren't written for foundation models, agentic systems or platform-level dependency. Ours are.

SaaS Insurance

Insurance for recurring revenue, uptime obligations and enterprise SaaS contracts.

SaaS companies need cover that understands subscriptions, implementation work, data, uptime, API dependencies and customer indemnities.

Fintech Insurance

Cover for payments, lending, wallets, data, compliance and high-trust financial products.

Fintech risk is not just software risk. It combines money movement, data, regulation, counterparties, directors and customer trust.

AI Company Insurance

Insurance for model behaviour, agentic workflows, data, IP and enterprise AI adoption.

AI companies need brokers who can explain model, data, dependency and contract risk in language underwriters can price.

Smart Manufacturing

Cover for connected plants, robotics, IoT and advanced supply chains.

Industry 4.0 has rewritten the risk profile of manufacturing. We broker programs that reflect connected operations, not just bricks and machinery.

Venture Capital & Private Equity

Fund-level, management company and portfolio-wide programs.

We broker for GPs, management companies and their portfolios — aligning cover across the stack so founders get better terms on day one.

International Expansion

Coordinated programs across AU, US, UK, EU and APAC.

Crossing borders changes everything — admitted policies, tax, sanctions, data, employment. We design global programs that actually hold together.

High Net Worth & Founders

Personal risk programs for founders, executives and successful exits.

When the company is the wealth, the personal risk picture changes. We design private client programs around founders, operators and family offices.