About Us

The UpSure difference.

The first platform dedicated to making insurance for tech companies a whole lot better.

UpSure has been designed with founders in mind from the ground up. Having experienced the pain and difficulties of getting innovative companies insured first hand, we decided to streamline the process online, and deliver on demand expertise whenever you need it.

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Instant signup, no credit cards, free quotes.

Assistance from idea to IPO.

Our focus is on managing risk, but for our members that's just the beginning.

As your business grows and scales we're always here to help if you ever need us. We work closely with many early stage UpSure members on strategy, marketing, investor preparation, product development, and help later stage members with hiring, risk management and more.

When you join UpSure you're joining a network of other founders, including us, our investors, partners and team that all here to help you grow. Once you're an UpSure member, you not only have your insurance sorted, but you've got access to a collective network of people who're here to help.

The UpSure Marketplace helps you market your product or service to our growing community of great technology companies. As an UpSure member you get access to promoting your brand through the marketplace, and also access to the great offers submitted by our members.

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In addition to helping you get ready to go-to-market with our product liability insurance, UpSure also has the experience to help get brands into leading retailers and distributors around the world. If you're ready to take your product to market let's talk.

As a reward for being an UpSure customer from time to time we do UpSure Airdrops, usually small gifts from our community that give you access to tech, events, services and more just for being an UpSure customer.

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A little about us.

UpSure was founded in 2020 by insurance executive Matt Almond, and tech entrepreneur Andrew Birt who previously founded LIFX.

Both founders had the problem of both insuring startups, and obtaining insurance as a startup first hand - and set out to deliver a better experience.

Now with over 100 Australian clients and backed by CBN Australia, Equitable Investors and Angel Invest - UpSure is expanding from Australia into the UK in early 2022 and on the look out for great partners, team members and new clients.
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Supported by industry leaders.

Whilst UpSure is relatively new company we work with the most trusted names in insurance to insure you not only get a great customer experience, but the peace of mind knowing your policies are backed by the world's leading underwriters and insurers.
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Instant signup ⚡️ no credit card 🎉 free quotes.